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Digital Psychology

7 November, 2023
How do they trick you to spend more ?

The decoy effect is a cognitive bias that occurs when people's preferences between two options are influenced by the introduction of ...

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Digital Psychology

27 October, 2023
Reciprocity Principle : Remember to Give, Before You Take !

It can be seen in various forms in everyday life, and it plays a significant role in shaping the dynamics of ...

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Digital Psychology

25 October, 2023
Do they manipulate you with priming ?

Priming involves exposing individuals to certain stimuli or cues that can affect their subsequent ...

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Digital Psychology

24 October, 2023
Why is Social Proof essential for marketing ?

Psychological phenomenon where people tend to rely on the actions and opinions of others to ...

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SEO

07 October, 2021
What is SEO i.e. Search Engine Optimization?

This term defines all the techniques used to improve the position of a website on the search engine results pages (SERP).

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SEO

07 October, 2021
Why does SEO matter?

SEO i.e. Search Engine Optimization is fundamental for a company because the web has become essential in any line of business.

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